Turnaround-Management (German Edition) Book PDF, ePub eBook

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Book Descriptions:
Unternehmenskrisen sind ein Thema von herausragender Bedeutung. Zum einen wird dies deutlich an der Entwicklung der gesamtwirtschaftlichen Situation in Deutschland in den letzten zwei Jahrzehnten, die auch derzeit unter anderem durch eine Vielzahl von Unternehmensinsolvenzen gekennzeichnet ist. Zum anderen kann vor dem Hintergrund einer anhaltenden Globalisierung sowie technologischer Veränderungen und einem daraus resultierenden, wachsenden Anpassungsdruck für Unternehmen davon ausgegangen werden, dass die Anzahl wirtschaftlicher Krisen auch in Zukunft konstant hoch bleibt bzw. tendenziell noch steigen wird. In engem kausalem Zusammenhang mit Unternehmenskrisen steht der Begriff des Turnaround (TA), welcher als Prozess der Krisenbewältigung zu verstehen ist und - aus betriebswirtschaftlicher Sicht - eine drastische, positive Kursänderung des Unternehmens fordert bzw beinhaltet. Mitunter führen die notwendigen Anpassungen an die veränderte Unternehmensumwelt jedoch zu einem erhöhten Kapitalbedarf. Dirk Meusel stellt die Rolle der Finanzpartner und Investoren in einem Turnaround-Prozess dar und analysiert deren Möglichkeiten, diesen günstig zu beeinflussen.

Turnaround-Management (German Edition) by Dirk Meusel

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