Positionierung im Marketing aktiv ausbauen: Die Marketinganalyse erfolgreich durchführen & auswerten (MCC Marketing Management eBooks 9) (German Edition) Book PDF, ePub eBook

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Book Descriptions:
In diesem Marketing eBook stehen die neuen Herausforderungen bei der Suche nach attraktiven Märkten und Verbesserungen von Wettbewerbspositionen im Vordergrund. Dabei wird Ihnen dargestellt, wie Sie herausfordernde Marketing-Positionen erkennen und beurteilen und aussichtsreiche Märkte erfolgreich angehen und aktiv bearbeiten. Mit diesem Leitfaden profitieren Sie von den Inhalten erfolgreicher Managementtrainings und Umsetzungsberatungen aus namhaften Unternehmen für Ihren Karrieschub. Der Autor verwendet hierbei eine allgemein verständliche Ausdrucksweise, um die komplexen Sachverhalte anschaulich darzustellen. Dieses eBook wurde eigens für die Displaydarstellung ausgerichtet (optimierte Darstellung von Text und Grafiken).

Positionierung im Marketing aktiv ausbauen: Die Marketinganalyse erfolgreich durchführen & auswerten (MCC Marketing Management eBooks 9) (German Edition) by Prof. Dr. Harry Schröder

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